Royal Canadian Mint Celebrates "Re-Imagined" Daytona International Speedway With Pure Silver Medallion

Royal Canadian Mint Celebrates "Re-Imagined" Daytona International Speedway With Pure Silver Medallion

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DAYTONA BEACH, FLORIDA (USA) - February 5, 2016 – To celebrate the opening of the newly renovated “World Center of Racing” which recently hosted the Rolex 24 at Daytona, racing fans everywhere can now purchase a ½ oz., 99.99% pure silver medallion, finely crafted by the Royal Canadian Mint, by which to remember the “re-imagined” Daytona International Speedway. The modernized track, featuring $400 million in renovations, has all the amenities race fans could want and this silver medallion commemorates the new debut of the most internationally-recognized race track in the world. The Daytona International Speedway silver medallion is available for purchase now, with a world-wide limit of only 30,000.  

“The Mint is pleased to celebrate the passion Canadians share with the rest of the world for the thrill of motorsport racing with a pure silver medallion honoring the ‘World Center of Racing:’ the Daytona International Speedway,” said John Moore, Vice-President of Sales at the Royal Canadian Mint. “We are delighted to give race fans a great keepsake by which to remember one of history’s greatest monuments to motorsports.”

”We’re excited to commemorate the opening of the new motorsports stadium with the Royal Canadian Mint,” Daytona International Speedway President Joie Chitwood III said. “This is a historic moment for Daytona International Speedway and our race fans will be able to celebrate with this unique piece of motorsports memorabilia.”

Designed by artist Julius Csotonyi, the reverse of the fine silver Daytona International Speedway medallion features an engraving of Daytona Beach, Fla.’s iconic Speedway. The obverse shows an overhead view of the sprawling motorsports stadium; in the top right corner, the famous Speedway’s frontstretch is dotted with race cars as the DAYTONA 500 gets underway, heralding the start of another exhilarating NASCAR season. 

Retailing for $29.95 CAD ($22.95 USD), the medallion can be ordered as of today by contacting the Mint at 1-800-267-1871 in Canada, 1-800-268-6468 in the US, or online at www.mint.ca. It can also be purchased at the Royal Canadian Mint's boutiques in Ottawa, Winnipeg and Vancouver, as well as through the Mint’s network of dealers and distributors (in Canada and the USA only). 

About the Royal Canadian Mint
The Royal Canadian Mint is the Crown Corporation responsible for the minting and distribution of Canada’s circulation coins. An ISO 9001-2008 certified company the Mint is recognized as one of the largest and most versatile mints in the world, offering a wide range of specialized, high quality coinage products and related services on an international scale. For more information on the Mint, its products and services, visit www.mint.ca

About DAYTONA Rising
DAYTONA Rising is a $400 million reimagining of an American icon – Daytona International Speedway. Five expanded and redesigned entrances, or “injectors,” lead fans to a series of escalators and elevators, transporting them to three different concourse levels. Each level features spacious social areas, or “neighborhoods,” along the nearly mile-long frontstretch. Daytona International Speedway now features 101,500 permanent, wider and more comfortable seats, twice as many restrooms and three times as many concession stands. In addition, the Speedway features over 60 luxury suites with trackside views and a completely revamped hospitality experience for corporate guests.

About Daytona International Speedway
Daytona International Speedway is the home of "The Great American Race" - the DAYTONA 500. Though the season-opening NASCAR Sprint Cup event garners most of the attention - as well as the largest audience in motorsports - the approximately 500-acre motorsports complex boasts the most diverse schedule of racing on the globe, thus earning it the title of "World Center of Racing." In addition to eight major weekends of racing activity, the Speedway will host the inaugural Country 500 – The Great American Music Fest at DAYTONA over Memorial Day Weekend in 2016. Rarely a week goes by that the Speedway grounds are not used for events that include civic and social gatherings, car shows, photo shoots, production vehicle testing and police motorcycle training.  

Images of the Daytona fine silver medallion are available by visiting ftp://communications:RCM2007@ftp.mint.ca.

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For more information, media are asked to contact:
Alex Reeves
Senior Manager, Communications
Royal Canadian Mint
Telephone: 613-949-5777
reeves@mint.ca