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Digital Design Lead

  • E-Commerce and Digital Customer Experience
  • Ottawa
  • Permanent

To apply, please forward your resume and cover letter by Aug 25, 2023

The Royal Canadian Mint is hiring a Digital Design Lead who can thrive in a dynamic and inclusive environment.

Reporting to the Senior Manager, E-Commerce & Digital Customer Experience, the Digital Design Lead is responsible for working on English and French national web properties and email campaigns bringing inspiring content to customers, providing design direction and design reviews for a team of talented web specialists and above all, designing customized digital experiences to reach the right customer with the right product at the right time. The Digital Design Lead will work with an agile team that is passionate about eCommerce, design, innovative technology and making an impact on Canadian history.


Education and Experience:

  • College diploma or certificate in related area or a combination of education and relevant work experience
  • Minimum of 7 years of relevant experience in website, email, and digital design
  • Highly proficient with design software such as Adobe Creative Suite, Figma, XD, or similar
  • Experience with digital marketing, email marketing, segmentation, personalization and targeting technologies
  • Experience creating and managing design systems and style guides
  • Experience working with HTML/CSS is a strong asset
  • Experience working in an Agile environment is an asset

Skills and Ability:

  • Ability to create high-quality digital designs that drive customer engagement and conversion
  • Collaborates with cross-functional teams across marketing, product, and sales to create innovative and brand enhancing web assets and email communications for monthly product launches
  • Designs merchandizing emails for targeted audiences
  • Ability to provide design direction and oversight to ensure design excellence and consistency aligned to Mint strategy
  • Leads design reviews and collaborates with team members to ensure proper implementation across digital customer touch points, and ensures consistency and integrity of the creative vision
  • Maintains and oversees the Mint’s design system
  • Ability to create digital assets for web pages, emails, banners, and social media ads for national marketing campaigns
  • Contributes to Agile meetings including Sprint planning, daily stand-ups, backlog grooming, and retrospectives, as the design subject matter expert
  • Excellent time management and organizational skills
  • Bilingualism preferred


  • Advanced understanding of email design
  • Expert understanding of visual design principles
  • Strong knowledge of current digital design best practices and digital marketing to optimize the customer experience and journey
  • Knowledge of UX best practices and Web Accessibility standards
  • Familiarity with responsive design principles and the ability to create designs optimized for various screen sizes and devices